Ugo Ifezue

Senior Product Designer

About

A Senior Product Designer with over a decade of experience, Ugo Ifezue specializes in crafting intuitive, revenue-driving experiences within fintech, healthtech, and consumer SaaS. He leverages behavioral insights, experimentation, and refined design to simplify complex workflows, transforming users into loyal, paying customers and leading cross-functional teams from strategy to successful execution.

Work

Nestcoin
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Product Design Lead

Summary

Led product design initiatives for a fintech company, driving significant improvements in payment processing, compliance workflows, and product development efficiency.

Highlights

Led design for InstantPay, a global settlement rail for enterprise merchants, reducing payout time from 15 minutes to 58 seconds.

Simplified complex FX, AML, and KYC processes into a three-step live status UI, cutting cancellations by 65%.

Built a token-based design system, powering 5+ Nestcoin products and reducing design-development friction by 40%.

Partnered cross-functionally to launch a multi-tier KYC model, increasing daily throughput by 85%.

Bundle
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Senior Product Designer

Summary

Directed end-to-end product and brand experience for a crypto platform, serving over 650,000 users across mobile and web.

Highlights

Owned end-to-end product and brand experience across mobile and web platforms, serving over 650,000 users.

Led visual identity, design systems, and product UX with a focus on onboarding, wallet, and peer-to-peer crypto payments.

Designed and iterated monetization flows (fees, swaps, limits), contributing to revenue growth and increasing user trust.

Initiated growth experiments that improved onboarding completion and referral adoption by double digits.

Toptal
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Senior Product Designer

Summary

Delivered high-impact product designs for diverse US/EU clients, leveraging advanced technologies like AR/VR to solve complex problems.

Highlights

Designed an AR surgery-trainer UI for Microsoft HoloLens, increasing surgeon task success by 22%.

Built a virtual property exploration experience that increased qualified real estate inquiries by 18% within 3 months.

Conducted usability studies and user walkthroughs to iterate on interaction models and reduce the learning curve.

Delivered projects across US/EU clients using fully asynchronous hand-offs and annotated Figma files.

Heftybyte Inc.
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Senior Product Designer

Summary

Spearheaded product UX for mobile applications, including a successful Ethereum wallet and a commuter ride-sharing platform.

Highlights

Created a mobile Ethereum wallet that secured $7M in ICO funding and reached 10,000 early users.

Refined backup UX through iterative testing, reducing onboarding drop-off by 35%.

Led product UX for a commuter ride-sharing platform in NYC, improving user task success by 22%.

Intelia.io
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Senior Product Designer

Summary

Designed and developed critical healthcare platforms, improving efficiency and clarity for medical professionals and graduates.

Highlights

Shipped a HIPAA-compliant surgical-planning tool, reducing consultation time by 15% and increasing decision confidence by 20%.

Developed a hospital-match platform for medical graduates, increasing placement match efficiency by 30%.

Conducted contextual interviews with clinicians and students to map decision paths and build for clarity.

VConnect
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Product Designer & Design Engineer

Summary

Redesigned and engineered marketplace experiences for millions of SMBs, significantly boosting conversion rates and product visibility.

Highlights

Redesigned the marketplace mobile experience for 4 million+ SMBs, significantly boosting conversion rates.

Built a CSS-only storefront optimized for low-bandwidth vendors, driving 200,000 monthly SKU views.

Skills

Product Design

UX/UI Design, Growth Design, Monetization, Conversion Optimization, Design Systems, Information Architecture, Interaction Design, Visual Design, Prototyping, Wireframing, Figma.

User Research & Strategy

Behavioral Insights, Experimentation, Usability Studies, User Walkthroughs, Contextual Interviews, User Flows, User Journeys, Design Strategy.

Industry Expertise

Fintech, Healthtech, Consumer SaaS, Crypto Payments, Marketplace Platforms, Enterprise Solutions.

Technical Skills

AI Prototyping, AR/VR Design, CSS, Mobile Design, Web Design, Front-end Development (Conceptual).

Cross-functional Collaboration

Product Management Collaboration, Engineering Collaboration, Stakeholder Management, Cross-functional Leadership, Agile Methodologies.

Compliance & Security

KYC, AML, FX, HIPAA Compliance.